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I write about mindfulness, mental models, entrepreneurship and personal branding 📝 | Follow me on my writer’s journey: https://jessie-work.ck.page/

Why I do what I do, and my vision of life

Table of Contents

1 — Biography
2 - 7 weird facts about me
3 — My interests
4 — Writing goals
5 - Business goals
6 - Featured articles
7 - Contact

1 — Biography

Former employee of one of Europe’s hottest tech unicorns turned digital entrepreneur. I’m building my business on the crossroad of writing, visual design, product management, and digital marketing. Currently, living in Amsterdam, but aspiring to travel the world when that’s possible again :)

I view myself as a visual copywriter, using both words and design to share my message with the world. …


Stop selling your precious time for money, use your mind instead

Making $1 online will change your life

Making money online is the modern equivalent of the California Gold Rush. Betting, online surveys, trading, reviewing websites and apps, blogging. The possibilities are endless. The only problem — you’re still trading your time for money.

This 4-step guide that teaches you how to turn your unique experience and skills into a scalable product. A product that removes the constraints of time and location and enables you to make money whenever, wherever. The ultimate goal is to optimize your life for freedom and independence.

The true power comes from using leverage — something that’s already in your possession to achieve…


Here’s what I learned from the 3 E’s.

There are two types of people in the world: those who are lost and those who know they’re lost.

The moment I felt I belonged to the second group was magical. It meant I could start doing something about it.

My Exploration of Essentialism

Hearing of Essentialism was a true breakthrough moment for me.

As I recently resigned from my job and took a leap of faith, life is currently completely built upon my own decisions. Some days are great, others I feel steerless and aimless.

Coming across Essentialism was exactly the mental framework I was so desperately searching for. …


#7 — Sharing progress improves your product

Building your business in public is sharing stories

About your wins and losses. About being authentic and putting yourself in a vulnerable position. It’s assembling a community around your cause.

Building in public welcomes transparency and storytelling into your business. As people love stories, you stumbled upon the best marketing strategy ever. With your business playing the lead role, the story unfolds itself in front of the eyes of your audience. This is pure, digital gold.

Do it well and your momentum with an enthusiastic community generates an enormous amount of organic word of mouth — the gold standard for marketing.

Sure, failure always lies around the corner…


I get to have the lead role in my own play.

I’m Not a Quitter

That’s what I had to tell myself after resigning from my recently started consultancy business.

Barely 2 months ago, I quit my full-time job at a European tech scale up to pursue my own dreams:

I would start as an independent consultant to help businesses optimize their customer service operations.

After 4 weeks, I realized that that wasn’t my passion.

Dishonest with Myself

I hear you think “how can you find out after only 4 weeks?

It’s okay, I judged myself the same way.

It has been a tough road — judging myself for not doing the required work versus listening to my…


#4. Everything you create is an asset.

For as long as I can remember, I wanted to be free and independent.

In every professional job I have had, I looked for ways to create my own role. I took action, responsibility and combined this with actual results. The last part was crucial in convincing my superiors that the freedom I got was justified. Yet, no matter the amount of freedom I acquired, it always felt wrong to work for someone else’s dreams. I knew I had to change something.

There was only one problem:

I never saw myself as an entrepreneur. …


A story of how I traveled 10,000 km while trying to build my online business

I feel anxiety coming up while writing this.

Anxious about the stuff that hasn’t been written yet, not created, and not manifested. Unconsciously, I put a lot of pressure on myself.

Don’t get me wrong, I don’t complain. I moved to Costa Rica almost four weeks ago and it has been surreal ever since. I found a home in the small, beautiful village of Sámara, on the Pacific Coast. Compared to the winter cold in Amsterdam, it’s a paradise. I will spare you the pictures.

Normally, when I travel, I always look for the next destination — chasing the next…


As a freelancer, you’re only as good as your latest work.

It’s not what you know, it’s who you know.

Your network is your net worth. It’s not about the people you know, but what they can do for you.

The only way your network is valuable to you is when two things happen:

  1. Your network is willing to tell you something
  2. You’re willing to listen to them

Knowing this, it won’t be a big surprise that not only my first client but also my second client came from my own network. Two, totally different but great projects. …


Here are six things to help you decide whether this journey is right for you.

I fell victim to the hype.

To this awfully popular, but interesting trend of being a digital creator.

2020 has changed my life — I decided to write instead of reading, to engage instead of consuming, and to collaborate instead of working solo. It’s insane how many opportunities arose in less than 6 months.

It’s funny to see independent creators coming in from every angle and from all sorts. Yet, I don’t worry, because I know that the pie is big enough:

Research shows that on a collaborative website such as a Wiki, 90% of the participants of a community…


5 practical concepts I’m using to grow my personal brand

Building in public equals learning in public for me.

Drafting tweets, writing articles, or setting up email funnels to build my business all contribute to the bigger picture — to become a better creator.

Documenting my journey, both the achievements and the failures, are valuable lessons. Looking back at the content I created in the last 4 months gives me hope.

Not one specific metric to chase, but seeing a month-over-month growth in all areas: the quality of my content, overall engagement, and finally, more revenue. …

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